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El arte de explorar diferentes plataformas<\/p>\n
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Nos dimos cuenta que no todo tiene que ser necesariamente fisico, llevandonos a un entorno remoto las oficinas<\/strong>, el estudio, entre otros.<\/p>\n [\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/especiales.publimetro.co\/universidad-el-bosque\/narrativas-transmedia\/wp-content\/uploads\/2022\/05\/figure-numero-1-minn.png\u00bb align=\u00bbcenter\u00bb disabled_on=\u00bbon|off|off\u00bb _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb transform_scale_tablet=\u00bb\u00bb transform_scale_phone=\u00bb\u00bb transform_scale_last_edited=\u00bbon|phone\u00bb transform_translate=\u00bb123%|-212%\u00bb transform_translate_tablet=\u00bb0%|-28vh\u00bb transform_translate_phone=\u00bb0%|-28vh\u00bb transform_translate_last_edited=\u00bbon|phone\u00bb transform_translate_linked=\u00bboff\u00bb transform_rotate_tablet=\u00bb\u00bb transform_rotate_phone=\u00bb\u00bb transform_rotate_last_edited=\u00bbon|phone\u00bb transform_skew_tablet=\u00bb\u00bb 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global_colors_info=\u00bb{}\u00bb]<\/p>\n Aprendimos a defendernos a la distancia y le sacamos provecho al maximo a una herramienta poderosa: el internet.<\/strong><\/p>\n [\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/especiales.publimetro.co\/universidad-el-bosque\/narrativas-transmedia\/wp-content\/uploads\/2022\/05\/figure-numero-2-min.png\u00bb align_tablet=\u00bbcenter\u00bb align_phone=\u00bbcenter\u00bb align_last_edited=\u00bbon|phone\u00bb disabled_on=\u00bbon|off|off\u00bb _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb transform_scale_tablet=\u00bb\u00bb transform_scale_phone=\u00bb\u00bb transform_scale_last_edited=\u00bbon|phone\u00bb transform_translate=\u00bb0%|-27vh\u00bb transform_translate_tablet=\u00bb0%|-43vh\u00bb transform_translate_phone=\u00bb0%|-42vh\u00bb transform_translate_last_edited=\u00bbon|phone\u00bb transform_translate_linked=\u00bboff\u00bb transform_rotate_tablet=\u00bb\u00bb transform_rotate_phone=\u00bb\u00bb 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custom_padding_last_edited=\u00bbon|phone\u00bb text_font_size_tablet=\u00bb1.6em\u00bb text_font_size_phone=\u00bb1.3em\u00bb text_font_size_last_edited=\u00bbon|phone\u00bb header_3_text_align_tablet=\u00bbcenter\u00bb header_3_text_align_phone=\u00bbcenter\u00bb header_3_text_align_last_edited=\u00bbon|tablet\u00bb background_last_edited=\u00bbon|phone\u00bb background_enable_color_phone=\u00bboff\u00bb background_image_phone=\u00bbhttps:\/\/especiales.publimetro.co\/universidad-el-bosque\/narrativas-transmedia\/wp-content\/uploads\/2022\/05\/carta-numero-completa-5-min.png\u00bb background_enable_image_phone=\u00bbon\u00bb background_size_phone=\u00bbcontain\u00bb text_orientation_tablet=\u00bbcenter\u00bb text_orientation_phone=\u00bbcenter\u00bb text_orientation_last_edited=\u00bbon|phone\u00bb border_width_all=\u00bb5px\u00bb border_color_all=\u00bb#000000″ border_radii_tablet=\u00bb\u00bb border_radii_phone=\u00bb\u00bb border_radii_last_edited=\u00bbon|phone\u00bb border_width_all_tablet=\u00bb5px\u00bb border_width_all_phone=\u00bb0px\u00bb border_width_all_last_edited=\u00bbon|desktop\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n Salimos de nuestra zona de confort y empezamosa comunicarnos y consumir informacionde una manera distinta<\/strong><\/p>\n [\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/especiales.publimetro.co\/universidad-el-bosque\/narrativas-transmedia\/wp-content\/uploads\/2022\/05\/figure-numero-5-min.png\u00bb align=\u00bbright\u00bb align_tablet=\u00bbcenter\u00bb align_phone=\u00bbcenter\u00bb align_last_edited=\u00bbon|phone\u00bb disabled_on=\u00bbon|off|off\u00bb _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb transform_scale_tablet=\u00bb\u00bb transform_scale_phone=\u00bb\u00bb transform_scale_last_edited=\u00bbon|phone\u00bb transform_translate=\u00bb113%|-129%\u00bb transform_translate_tablet=\u00bb0%|-184%\u00bb transform_translate_phone=\u00bb0%|-49vh\u00bb 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custom_margin_tablet=\u00bb-18vh||-20vh||false|false\u00bb custom_margin_phone=\u00bb-20vh||-14vh||false|false\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb custom_padding=\u00bb||0px||false|false\u00bb hover_enabled=\u00bb0″ global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0″][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1″ _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb background_color=\u00bbRGBA(255,255,255,0)\u00bb custom_margin=\u00bb||0px||false|false\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row column_structure=\u00bb3_5,2_5″ use_custom_gutter=\u00bbon\u00bb gutter_width=\u00bb1″ _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb width=\u00bb100%\u00bb max_width=\u00bb100%\u00bb custom_margin_tablet=\u00bb40vh||||false|false\u00bb custom_margin_phone=\u00bb26vh||||false|false\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb custom_padding=\u00bb0px||||false|false\u00bb hover_enabled=\u00bb0″ global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0″][et_pb_column type=\u00bb3_5″ _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb z_index=\u00bb999″ global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/especiales.publimetro.co\/universidad-el-bosque\/narrativas-transmedia\/wp-content\/uploads\/2022\/05\/figure-6-min.png\u00bb src_tablet=\u00bbhttps:\/\/especiales.publimetro.co\/universidad-el-bosque\/narrativas-transmedia\/wp-content\/uploads\/2022\/05\/figure-mobile-6-min.png\u00bb src_phone=\u00bbhttps:\/\/especiales.publimetro.co\/universidad-el-bosque\/narrativas-transmedia\/wp-content\/uploads\/2022\/05\/figure-mobile-6-alt-redimesionada-2-min.png\u00bb src_last_edited=\u00bbon|phone\u00bb align_tablet=\u00bbcenter\u00bb align_phone=\u00bbcenter\u00bb align_last_edited=\u00bbon|tablet\u00bb _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb z_index=\u00bb0″ custom_margin=\u00bb-19%||||false|false\u00bb custom_margin_tablet=\u00bb-16vh||||false|false\u00bb custom_margin_phone=\u00bb-9vh||||false|false\u00bb custom_margin_last_edited=\u00bbon|tablet\u00bb custom_padding=\u00bb0px||||false|false\u00bb hover_enabled=\u00bb0″ global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0″][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00bb2_5″ _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb||||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat||||||||\u00bb text_text_color=\u00bb#000000″ text_font_size=\u00bb1.5em\u00bb text_line_height=\u00bb1.5em\u00bb header_3_font=\u00bbMontserrat|800|||||||\u00bb header_3_text_color=\u00bb#000000″ header_3_font_size=\u00bb1.6em\u00bb header_3_line_height=\u00bb0.9em\u00bb z_index=\u00bb0″ custom_margin=\u00bb10%|14%||-12%|false|false\u00bb custom_margin_tablet=\u00bb-10vh|10%||10%|false|true\u00bb custom_margin_phone=\u00bb-15vh|4%||4%|false|true\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb custom_padding=\u00bb10%|12%|10%|24%|true|false\u00bb custom_padding_tablet=\u00bb18%|4%|5%|4%|false|true\u00bb custom_padding_phone=\u00bb18vh|5%|10%|5%|false|true\u00bb custom_padding_last_edited=\u00bbon|phone\u00bb text_font_size_tablet=\u00bb1.5em\u00bb text_font_size_phone=\u00bb1.3em\u00bb text_font_size_last_edited=\u00bbon|phone\u00bb header_3_text_align_tablet=\u00bbcenter\u00bb header_3_text_align_phone=\u00bbcenter\u00bb header_3_text_align_last_edited=\u00bbon|tablet\u00bb text_orientation_tablet=\u00bbcenter\u00bb text_orientation_phone=\u00bbcenter\u00bb text_orientation_last_edited=\u00bbon|phone\u00bb border_width_all=\u00bb5px\u00bb border_color_all=\u00bb#000000″ border_radii_tablet=\u00bb\u00bb border_radii_phone=\u00bb\u00bb border_radii_last_edited=\u00bbon|desktop\u00bb border_width_all_tablet=\u00bb5px\u00bb border_width_all_phone=\u00bb3px\u00bb border_width_all_last_edited=\u00bbon|desktop\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n Los cambios que surgieron a ra\u00edz de la pandemia fortalecieron un concepto que permiti\u00f3 ver todo distinto: las Narrativas Transmedia\u00a0<\/strong><\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1″ _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row column_structure=\u00bb2_5,3_5″ _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb z_index=\u00bb0″ width=\u00bb100%\u00bb max_width=\u00bb100%\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb hover_enabled=\u00bb0″ global_colors_info=\u00bb{}\u00bb custom_css_main_element_last_edited=\u00bbon|phone\u00bb custom_css_main_element_phone=\u00bb display: flex;|| flex-direction: column-reverse;\u00bb custom_css_main_element_tablet=\u00bb display: flex;|| flex-direction: column-reverse;\u00bb animation_style=\u00bbslide\u00bb sticky_enabled=\u00bb0″][et_pb_column type=\u00bb2_5″ _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb z_index=\u00bb0″ global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat||||||||\u00bb text_text_color=\u00bb#000000″ text_font_size=\u00bb1.4em\u00bb text_line_height=\u00bb1.5em\u00bb header_3_font=\u00bbMontserrat|800|||||||\u00bb header_3_text_color=\u00bb#000000″ header_3_font_size=\u00bb1.6em\u00bb custom_margin=\u00bb12%|-15%||20%|false|false\u00bb custom_margin_tablet=\u00bb12%|10%||10%|false|true\u00bb custom_margin_phone=\u00bb3%|4%||4%|false|true\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb custom_padding=\u00bb8%|16%|30%|12%|false|false\u00bb custom_padding_tablet=\u00bb8%|5%|30%|5%|false|true\u00bb custom_padding_phone=\u00bb5%|8%|30vh|8%|false|true\u00bb custom_padding_last_edited=\u00bbon|phone\u00bb text_font_size_tablet=\u00bb1.4em\u00bb text_font_size_phone=\u00bb1.3em\u00bb text_font_size_last_edited=\u00bbon|phone\u00bb header_3_text_align_tablet=\u00bbcenter\u00bb header_3_text_align_phone=\u00bbcenter\u00bb header_3_text_align_last_edited=\u00bbon|tablet\u00bb text_orientation_tablet=\u00bbcenter\u00bb text_orientation_phone=\u00bbcenter\u00bb text_orientation_last_edited=\u00bbon|phone\u00bb border_width_all=\u00bb5px\u00bb border_color_all=\u00bb#000000″ border_radii_tablet=\u00bb\u00bb border_radii_phone=\u00bb\u00bb border_radii_last_edited=\u00bbon|desktop\u00bb border_width_all_tablet=\u00bb5px\u00bb border_width_all_phone=\u00bb3px\u00bb border_width_all_last_edited=\u00bbon|desktop\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n Surgi\u00f3 con Henry Jenkins<\/span> y su libro Convergente Culture.<\/strong> Esta forma de contar historias consiste en realizar relatos a trav\u00e9s de m\u00faltiples plataformas, formatos y medios.<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=\u00bb3_5″ _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb z_index=\u00bb0″ global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/especiales.publimetro.co\/universidad-el-bosque\/narrativas-transmedia\/wp-content\/uploads\/2022\/05\/figure-altavoz-min.png\u00bb title_text=\u00bbfigure-mobile-7-redimensionado-min\u00bb src_tablet=\u00bbhttps:\/\/especiales.publimetro.co\/universidad-el-bosque\/narrativas-transmedia\/wp-content\/uploads\/2022\/05\/figure-mobile-7-tablet-min.png\u00bb src_phone=\u00bbhttps:\/\/especiales.publimetro.co\/universidad-el-bosque\/narrativas-transmedia\/wp-content\/uploads\/2022\/05\/figure-mobile-7-redimensionado-min.png\u00bb src_last_edited=\u00bbon|phone\u00bb align_tablet=\u00bbcenter\u00bb align_phone=\u00bbcenter\u00bb align_last_edited=\u00bbon|phone\u00bb _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb|||-8%|false|false\u00bb custom_margin_tablet=\u00bb|||0%|false|false\u00bb custom_margin_phone=\u00bb|||0%|false|false\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb1_2,1_2″ custom_padding_last_edited=\u00bbon|phone\u00bb _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb background_image=\u00bbhttps:\/\/especiales.publimetro.co\/universidad-el-bosque\/narrativas-transmedia\/wp-content\/uploads\/2022\/05\/figure-libro-min.png\u00bb background_size=\u00bbcontain\u00bb positioning=\u00bbabsolute\u00bb position_origin_a=\u00bbbottom_center\u00bb vertical_offset=\u00bb-55px\u00bb z_index=\u00bb999″ position_origin_a_tablet=\u00bbbottom_center\u00bb position_origin_a_phone=\u00bbbottom_center\u00bb position_origin_a_last_edited=\u00bbon|phone\u00bb position_origin_f_tablet=\u00bb\u00bb position_origin_f_phone=\u00bb\u00bb position_origin_f_last_edited=\u00bbon|phone\u00bb position_origin_r_tablet=\u00bb\u00bb position_origin_r_phone=\u00bb\u00bb position_origin_r_last_edited=\u00bbon|phone\u00bb width=\u00bb70%\u00bb width_tablet=\u00bb100%\u00bb width_phone=\u00bb90%\u00bb width_last_edited=\u00bbon|phone\u00bb max_width=\u00bb100%\u00bb custom_margin=\u00bb|||-7%|false|false\u00bb custom_margin_tablet=\u00bb-22vh|||0%|false|false\u00bb custom_margin_phone=\u00bb-30vh|4%|5vh|4%|false|true\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb custom_padding=\u00bb19%||19%||true|false\u00bb custom_padding_tablet=\u00bb60vh||8%||false|false\u00bb custom_padding_phone=\u00bb50vh||7vh||false|false\u00bb background_last_edited=\u00bbon|phone\u00bb background_image_tablet=\u00bbhttps:\/\/especiales.publimetro.co\/universidad-el-bosque\/narrativas-transmedia\/wp-content\/uploads\/2022\/05\/figure-mobile-8-tablet-min.png\u00bb background_image_phone=\u00bbhttps:\/\/especiales.publimetro.co\/universidad-el-bosque\/narrativas-transmedia\/wp-content\/uploads\/2022\/05\/figure-mobile-8-min.png\u00bb background_enable_image_tablet=\u00bbon\u00bb background_enable_image_phone=\u00bbon\u00bb background_size_phone=\u00bbcover\u00bb positioning_tablet=\u00bbnone\u00bb positioning_phone=\u00bbnone\u00bb positioning_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_2″ _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb z_index=\u00bb999″ global_colors_info=\u00bb{}\u00bb][\/et_pb_column][et_pb_column type=\u00bb1_2″ _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb z_index=\u00bb999″ global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat||||||||\u00bb text_text_color=\u00bb#000000″ text_font_size=\u00bb1.6em\u00bb text_line_height=\u00bb1.5em\u00bb width_tablet=\u00bb50%\u00bb width_phone=\u00bb100%\u00bb width_last_edited=\u00bbon|tablet\u00bb max_width_tablet=\u00bb50%\u00bb max_width_phone=\u00bb80%\u00bb max_width_last_edited=\u00bbon|tablet\u00bb custom_margin=\u00bb5%|5%||-10%|false|false\u00bb custom_margin_tablet=\u00bb12vh|0%||0%|false|true\u00bb custom_margin_phone=\u00bb5%|4%||4%|false|true\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb custom_padding=\u00bb||||false|false\u00bb text_font_size_tablet=\u00bb1.6em\u00bb text_font_size_phone=\u00bb1em\u00bb text_font_size_last_edited=\u00bbon|phone\u00bb text_orientation_tablet=\u00bbcenter\u00bb text_orientation_phone=\u00bbcenter\u00bb text_orientation_last_edited=\u00bbon|phone\u00bb module_alignment_tablet=\u00bbcenter\u00bb module_alignment_phone=\u00bbcenter\u00bb module_alignment_last_edited=\u00bbon|tablet\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n Internet y su transversalidad han permitido que este tipo de storytelling se popularice, especialmente gracias a la pandemia que increment\u00f3 el uso de p\u00e1ginas web, redes sociales, etc.<\/strong><\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1″ custom_padding_last_edited=\u00bbon|phone\u00bb _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb background_image=\u00bbhttps:\/\/especiales.publimetro.co\/universidad-el-bosque\/narrativas-transmedia\/wp-content\/uploads\/2022\/05\/fondo-items.jpg\u00bb custom_margin_tablet=\u00bb\u00bb custom_margin_phone=\u00bb\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb custom_padding=\u00bb||100px|||\u00bb custom_padding_tablet=\u00bb||28vh||false|false\u00bb custom_padding_phone=\u00bb0px||30vh||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row column_structure=\u00bb1_2,1_4,1_4″ use_custom_gutter=\u00bbon\u00bb gutter_width=\u00bb2″ make_equal=\u00bbon\u00bb custom_padding_last_edited=\u00bbon|phone\u00bb _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb width=\u00bb90%\u00bb max_width=\u00bb100%\u00bb custom_padding_tablet=\u00bb\u00bb custom_padding_phone=\u00bb||0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_2″ _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb5%|5%|5%|5%|true|true\u00bb border_width_all=\u00bb3px\u00bb border_color_all=\u00bb#FFFFFF\u00bb border_radii_tablet=\u00bb\u00bb border_radii_phone=\u00bb\u00bb border_radii_last_edited=\u00bbon|desktop\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb header_2_font=\u00bbMontserrat|700|||||||\u00bb header_2_text_color=\u00bb#FFFFFF\u00bb header_2_font_size=\u00bb42px\u00bb header_2_text_align_tablet=\u00bbcenter\u00bb header_2_text_align_phone=\u00bbcenter\u00bb header_2_text_align_last_edited=\u00bbon|phone\u00bb header_2_font_size_tablet=\u00bb42px\u00bb header_2_font_size_phone=\u00bb28px\u00bb header_2_font_size_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat||||||||\u00bb text_text_color=\u00bb#FFFFFF\u00bb text_font_size=\u00bb20px\u00bb text_line_height=\u00bb1.6em\u00bb header_2_font=\u00bbMontserrat|700|||||||\u00bb header_2_text_color=\u00bb#FFFFFF\u00bb text_font_size_tablet=\u00bb20px\u00bb text_font_size_phone=\u00bb17px\u00bb text_font_size_last_edited=\u00bbon|phone\u00bb text_orientation_tablet=\u00bbcenter\u00bb text_orientation_phone=\u00bbcenter\u00bb text_orientation_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n De acuerdo con Hubspot, son 8 tipos de narraciones que en conjunto permiten consolidar una buena estrategia Transmedia:<\/strong><\/p>\n [\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/especiales.publimetro.co\/universidad-el-bosque\/narrativas-transmedia\/wp-content\/uploads\/2022\/05\/hubspot-logo-min.png\u00bb align_tablet=\u00bbcenter\u00bb align_phone=\u00bbcenter\u00bb align_last_edited=\u00bbon|tablet\u00bb _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb width=\u00bb80%\u00bb width_tablet=\u00bb80%\u00bb width_phone=\u00bb60%\u00bb width_last_edited=\u00bbon|phone\u00bb custom_margin_tablet=\u00bb\u00bb custom_margin_phone=\u00bb||3vh||false|false\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb hover_enabled=\u00bb0″ global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0″][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00bb1_4″ _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb|3%|||false|false\u00bb global_colors_info=\u00bb{}\u00bb custom_css_main_element_last_edited=\u00bbon|phone\u00bb custom_css_main_element_phone=\u00bbdisplay: inline-block;||max-width: 50%;\u00bb][et_pb_image src=\u00bbhttps:\/\/especiales.publimetro.co\/universidad-el-bosque\/narrativas-transmedia\/wp-content\/uploads\/2022\/05\/tarjetas-texto-8-min.png\u00bb title_text=\u00bbtarjetas-texto-8-min\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb width_tablet=\u00bb\u00bb width_phone=\u00bb90%\u00bb width_last_edited=\u00bbon|phone\u00bb hover_enabled=\u00bb0″ global_colors_info=\u00bb{}\u00bb animation_style=\u00bbslide\u00bb sticky_enabled=\u00bb0″ animation_duration=\u00bb750ms\u00bb][\/et_pb_image][et_pb_image src=\u00bbhttps:\/\/especiales.publimetro.co\/universidad-el-bosque\/narrativas-transmedia\/wp-content\/uploads\/2022\/05\/tarjetas-texto-6-min.png\u00bb title_text=\u00bbtarjetas-texto-6-min\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb width_tablet=\u00bb\u00bb width_phone=\u00bb90%\u00bb width_last_edited=\u00bbon|phone\u00bb 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box_shadow_style=\u00bbpreset1″ global_colors_info=\u00bb{}\u00bb animation_style=\u00bbslide\u00bb animation_duration=\u00bb750ms\u00bb sticky_enabled=\u00bb0″][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb header_3_font=\u00bbMontserrat|800|||||||\u00bb header_3_text_color=\u00bb#000000″ header_3_font_size=\u00bb2em\u00bb header_3_line_height=\u00bb0.9em\u00bb header_3_text_align_tablet=\u00bbcenter\u00bb header_3_text_align_phone=\u00bbcenter\u00bb header_3_text_align_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat||||||||\u00bb text_text_color=\u00bb#000000″ text_font_size=\u00bb1.6em\u00bb text_line_height=\u00bb1.5em\u00bb text_font_size_tablet=\u00bb1.6em\u00bb text_font_size_phone=\u00bb1.3em\u00bb text_font_size_last_edited=\u00bbon|phone\u00bb text_orientation_tablet=\u00bbcenter\u00bb text_orientation_phone=\u00bbcenter\u00bb text_orientation_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n Marcela Pe\u00f1aloza,<\/span> <\/strong>docente de la Facultad de Creaci\u00f3n y Comunicaci\u00f3n de la Universidad El Bosque<\/strong>, cont\u00f3 a PUBLIMETRO c\u00f3mo desde la academia se preparan los profesionales de cara a las Narrativas Transmedia:<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb3_5,2_5″ use_custom_gutter=\u00bbon\u00bb gutter_width=\u00bb1″ make_equal=\u00bbon\u00bb custom_padding_last_edited=\u00bbon|phone\u00bb _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb width=\u00bb90%\u00bb max_width=\u00bb100%\u00bb custom_margin=\u00bb15vh||0px||false|false\u00bb custom_margin_tablet=\u00bb15vh||0px||false|false\u00bb 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transform_origin_last_edited=\u00bbon|phone\u00bb transform_styles_last_edited=\u00bbon|phone\u00bb z_index=\u00bb0″ custom_padding_tablet=\u00bb\u00bb custom_padding_phone=\u00bb||0px||false|false\u00bb custom_padding_last_edited=\u00bbon|phone\u00bb transform_styles_tablet=\u00bb\u00bb transform_styles_phone=\u00bb\u00bb border_width_all=\u00bb2px\u00bb border_color_all=\u00bb#000000″ global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/especiales.publimetro.co\/universidad-el-bosque\/narrativas-transmedia\/wp-content\/uploads\/2022\/05\/quote-figure-min.png\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb width=\u00bb50%\u00bb width_tablet=\u00bb30%\u00bb width_phone=\u00bb48%\u00bb width_last_edited=\u00bbon|phone\u00bb custom_margin=\u00bb-26%||0px||false|false\u00bb custom_margin_tablet=\u00bb-14vh||||false|false\u00bb custom_margin_phone=\u00bb-14vh||||false|false\u00bb custom_margin_last_edited=\u00bbon|tablet\u00bb custom_padding=\u00bb||0px||false|false\u00bb hover_enabled=\u00bb0″ global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0″][\/et_pb_image][et_pb_text _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb text_font=\u00bb||||||||\u00bb text_text_color=\u00bb#000000″ text_font_size=\u00bb1.6em\u00bb text_line_height=\u00bb1.6em\u00bb width=\u00bb80%\u00bb width_tablet=\u00bb80%\u00bb width_phone=\u00bb80%\u00bb width_last_edited=\u00bbon|phone\u00bb module_alignment=\u00bbcenter\u00bb custom_padding=\u00bb||5%||false|false\u00bb custom_padding_tablet=\u00bb||5%||false|false\u00bb custom_padding_phone=\u00bb|0%|5%|0%|false|true\u00bb custom_padding_last_edited=\u00bbon|phone\u00bb hover_enabled=\u00bb0″ text_font_size_tablet=\u00bb1.7em\u00bb text_font_size_phone=\u00bb1.3em\u00bb text_font_size_last_edited=\u00bbon|phone\u00bb text_orientation_tablet=\u00bbcenter\u00bb text_orientation_phone=\u00bbcenter\u00bb text_orientation_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0″]<\/p>\n \u201cLos estudiantes analizan y comprenden las din\u00e1micas del ecosistema digital y su conexi\u00f3n con el mundo an\u00e1logo para generar y estructurar estrategias que les permitan dar a conocer sus proyectos e iniciativas,<\/strong> as\u00ed como insertarse dentro del mercado laboral para crear procesos de dise\u00f1o de servicios que integren este tipo de relatos. Es clave la formaci\u00f3n en este \u00e1mbito pues se convierte en una herramienta fundamental para comprender las din\u00e1micas de interacci\u00f3n digital<\/strong><\/em>\u201d.<\/strong><\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":" NARRATIVAS TRANSMEDIA El arte de explorar diferentes plataformasLa presencialidad Nos dimos cuenta que no todo tiene que ser necesariamente fisico, llevandonos a un entorno remoto las oficinas, el estudio, entre otros.El mundo laboral Aprendimos a defendernos a la distancia y le sacamos provecho al maximo a una herramienta poderosa: el internet.Nos volvimos m\u00e1s digitales Sin […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"\r\n Esta es una p\u00e1gina de ejemplo. Es diferente de una entrada de blog porque se quedar\u00e1 en ese lugar y se mostrar\u00e1 en la navegaci\u00f3n de tu sitio (en la mayor\u00eda de los temas). La mayor\u00eda de la gente comienza con una p\u00e1gina de acerca de que los introduce a los visitantes potenciales del sitio. Podr\u00eda decir algo como esto:<\/p>\r\n\r\n \u00a1Hola! Soy un Mensajero en bici durante el d\u00eda, aspirante a actor de noche, y este es mi sitio Web. Vivo en los \u00c1ngeles, tengo un gran perro llamado Jack, y me gustan las pi\u00f1as coladas. (Y estar atrapados en la lluvia.)<\/p>\r\n<\/blockquote>\r\n\r\n \u2026o algo as\u00ed:<\/p>\r\n\r\n La Empresa Doohickey XYZ fue fundada en 1971, y ha estado proporcionando cosas de calidad al p\u00fablico desde entonces. Ubicado en la ciudad de Gotham, XYZ emplea a m\u00e1s de 2.000 personas y hace todo tipo de cosas impresionantes para la comunidad g\u00f3tica.<\/p>\r\n<\/blockquote>\r\n\r\nEl mundo laboral<\/span><\/h3>\n
Nos volvimos m\u00e1s digitales<\/span><\/h3>\n
Las marcas se transformaron<\/h3>\n
Ahora lo vemos todo distinto<\/span><\/h3>\n
Un concepto poderoso<\/span><\/h3>\n
\u00bfDe d\u00f3nde sali\u00f3 este t\u00e9rmino?<\/span><\/h3>\n
8 formas de hacerlo ver todo distinto<\/h2>\n
Las Narrativas Transmedia<\/span> en la academia<\/h3>\n
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